London Media Event
To help promote the hit film Rocketman, Evolution was hired to produce a full media event and content capture over a weekend in London, England. We started off by scouting various locations on behalf of Paramount for their International press junket. Once the location was locked we rented a double-decker bus to tour key locations from both Elton John’s life and the film, including Royal Albert Hall and his childhood home. The event consisted of multiple initiatives being managed and captured simultaneously under tight scheduling parameters. The content was edited in real-time while the production team was shooting, so we created an on-site, multi-system edit bay at the hotel adjacent to our location. We delivered a myriad of marketing content immediately upon wrap including a featurette, promo content, and custom sizzles.
Just like the Rocketman himself, we gave it all we had to make sure our clients got what they needed.
Client: Paramount Studios
Production & Post: Evolution