Sony PlayStation

God of War

Sony Interactive Entertainment

Evolution partnered with Off Base Productions to support Sony’s State of Play promotions by creating video profiles of PlayStation’s global partners. The primary goal was to showcase the unique culture of these companies, the dedication of their teams, and to reconnect Sony with the hardworking developers behind its games.

For each video, including the Santa Monica Studios profile shot in Los Angeles, we captured a “day in the life” of game creators and producers. Interviews and behind-the-scenes footage highlighted their culture, creativity, and the passion driving their work.

For international companies, we took extra care to onboard their teams to meet our quality control standards while managing the flow of assets back to the U.S. The result was a series of authentic and inspiring profiles that celebrated the talent and culture at the heart of PlayStation’s success.

 The result was a series of authentic and inspiring profiles that celebrated the talent and culture at the heart of PlayStation’s success.

CREDITS

Client: Sony Interactive Entertainment
Agency: Off Base

Production: Evolution
Post: Evolution

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